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Description
Green PR Studio Seeks Media Relations Superhero
Use your well-honed media relations skills to help save the planet!
Who are you? We're looking for a traditional and social media wiz to join our merry band of communications do-gooders. If you've got years of PR agency experience behind you, if you get charged up by pitching the press, if you can create amazing traditional and social media campaigns - and manage a team to pull them off, if you have a creative mind, a keen eye for details, a gift with the written word and a knack for what's news, and most importantly, if you have a passion for sustainability and all things green, YOU might be the superhero we're looking for.
Who are we? Blue Practice is a studio-sized marketing and public relations agency focused exclusively on clean-tech and sustainability. Over the last 5 years we have been fortunate to build branding and communications strategies for some of the most exciting companies and organizations supporting a greener world (don't believe us? check out our website! www.bluepractice.com).
Now we're looking for a media relations veteran to join the charge.
Responsibilities:
Here's what you'll do:
- Develop media relations tactics and create and deploy creative outreach programs to maximize coverage. Manage campaigns with internal teams.
- Pitch media, be versatile in knowing how to approach to everything from top-tier dailies, blogs and deep vertical publications.
- Develop social media strategies and manage execution.
- Write, write, write. Media alerts, news releases, contributed articles, blog posts, and across social media channels.
- Support and develop new business
- Grow with us, take on more responsibility and ownership of your work as we continue to build our practice.
Qualifications:
We imagine our ideal candidate in the following way - you've got a minimum of 3-5 years of public relations agency experience, and a strong expertise in media relations and social media programs. You've launched start-ups, consumer companies, new products, services and technologies. You know the press - could be you're on a first name basis with someone at Fast Company, The Times (pick one), Mashable, GreenBiz, Earth2Tech, GMA, or O Magazine. You have a yen for guerrilla marketing stunts; to you, April Fools is a high holiday.
- 3-5 years of public relations agency experience with a heavy consumer PR background, and a strong expertise in media relations and social media programs.
- Our ideal candidate will have run media relations for company launches, innovative consumer products, and reviews campaigns
- We're seeking someone who's worked with startups and known brands, isn't daunted by fast-pace environments and comes with strong existing media relationships.
- Bring a team-building attitude, a creative mind, sense of humor and a motivation to use your talents to advance sustainable issues and causes with some of the most exciting brands in the space.
Compensation: We offer a competitive salary, medical plan, 401k matching program, and the chance to wake up in the morning and feel like a superhero.
To Apply:
If interested, please send a brief introductory email explaining how you might fit in with our team.
Hope to hear from you soon.