Copywriter

~ Kura is the delicious, natural way for everyone to enjoy high quality dairy protein straight from the farms of New Zealand. ~

Customizable for the entire family, Kura offers creative nutrition that’s perfect for everybody, every day.

Position Overview

Kura is looking for a Copywriter! Is this role right for you? You get that your job is to stop and draw in your customers and help them get to know and fall in love with the brand. Your writing is always strategically sound, and grammatically flawless. You’re a team player with an entrepreneurial spirit who thrives in an atmosphere where NO job is too small and no deadline too tight. Perhaps most importantly, you have a serious passion for wellness and a burning desire to write for a brand that closely matches your own healthy lifestyle.

Responsibilities

• Create clear, persuasive, and original content for advertisements, radio, marketing materials, presentation decks for trade and consumer audiences.
• Develop web content and write for other digital media (SEO, Social, Blog, etc.) ensuring that the content is search engine optimized and aligns with company digital strategy.
• Adjust materials (voice/tone) as needed for branding requirements or based on feedback.
• Must be able to self-edit, with strong proofreading skills required.
• Maintains Kura brand identity through message integrity and consistency.
• Understand/translate input from Creative Director and Marketing team, and effectively apply feedback to creative executions.
• Works extremely well in a close-knit team, receiving and giving input to generate the very best concepts and ideas.
• Maintain up-to-date knowledge of cultural, business trends, and competitive landscape in the wellness industry, and apply appropriately to your work.

Qualifications

• Bachelor's degree in English or Journalism, Communications, or a related field.
• 3-5 years of experience as a copywriter working with consumer brands in a marketing capacity or agency.
• Superior written and verbal communication skills, interpersonal skills, analytical skills, professionalism and positive attitude.
• Must be detail-oriented and possess a high degree of proofreading accuracy.
• Must have ability to work on multiple tasks simultaneously.
• Knowledge of PowerPoint, Keynote and InDesign a plus.
• Demonstrated creative writing excellence - Solid portfolio, available online.
• Prior CPG experience is preferred, especially in the nutrition/functional food segment.
• A passion and commitment to healthy living, nutrition.

To Apply

Please be sure to click here and follow the application instructions provided on our website.