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09/03/2008 08:23 AM     print story email story  

HP Selling Notebooks in Messenger Bags - No Boxes News

HP (NYSE: HP) is selling its Pavilion dv6929 laptop in a messenger bag made of 100% recycled materials, doing away with 97% of its conventional cardboard and plastic packaging.

As a result, Walmart (NYSE: WMT) named HP the winner of its Home Entertainment Design Challenge, singling out the  company for further reducing the environmental impact of personal computers.

The smaller, innovative design not only reduces packaging, but also conserves fuel and reduces CO2 emissions by removing the equivalent of one out of every four trucks previously needed to deliver the notebooks to stores.

The computer is exclusively available in Walmart stores and Sam's Club locations, where the HP notebook will be displayed on shelves in only the HP Protect Messenger Bag. Customers who purchase the HP notebook will leave the store with the computer and its accessories in the notebook bag--no boxes.

Customers who purchase the computer can also recycle an old computer free of charge at the stores.

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