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Description
Earthjustice, the nonprofit law firm for the environment, currently has an opening for a Campaign Manager. Earthjustice works through the courts to safeguard public lands, national forests, parks, and wilderness areas; to reduce air and water pollution; to prevent toxic contamination; and to preserve endangered species and wildlife habitat. Founded in 1971 as Sierra Club Legal Defense Fund, Earthjustice has played a leading role in shaping the development of environmental law.
Position Overview:
The Campaign Manager drives the development and implementation of strategic marketing and outreach efforts aimed at supporting key litigation and issue areas. Manages consultants, the implementation of campaigns including online projects, and partners with key communications, program, and fundraising staff.
Responsibilities:
Strategy/Research:
- Works with communications, regional office staff, PAL, and fundraising to develop and coordinate national, regional, or localized advocacy communications plans;
- Helps create special projects teams, determining project management roles, budget, tracking, measurements of success, and reporting.
- Uses market research/polls and contracts or conducts focus groups/quantitative studies to help determine message strategies and to target optimal audiences efficiently for program outreach;
Program Management:
- Responsible for managing the program outreach efforts, including all marketing and program materials, their production, and consultation with partners.
Project Oversight:
- Develops strategy documents, schedules, manages budgets, reports on tracking/measurements of success.
Implementation:
- Oversees the execution of campaigns, whether online or offline, ensuring appropriate resources to achieve goals and meet timelines within allocated budget.
Advertising/PR:
- Develops paid and/or earned media campaigns focused on winning the program issue;
- Manages creative agency/creative development from concept to final production and media planner, media contact where applicable;
- Develops media plans and executes buys where more appropriate from a resource standpoint.
Partner/Client Liaison:
- Works with partners and clients in developing program strategy, managing execution of paid and earned efforts, and to negotiate shared investments in projects where applicable.
Measurement:
- Oversees tracking of paid and unpaid media efforts to determine effectiveness, ensure accountability, and inform future strategy.
- Recommend and manage new research projects that help determine effectiveness and make recommendations as to new program directions.
Qualifications:
- Bachelor's Degree - communications, marketing, political science, or environmental studies preferred.
- 10+ years experience in for profit and nonprofit brand and project management, with an emphasis in nonprofit/advocacy marketing and communications. Track record of developing and implementing successful marketing plans. Experience setting strategy, managing advertising/pr programs, writing and producing publications, and coordinating team participation in managing and executing outreach projects.
- Excellent verbal and written communication skills with demonstrated experience in public speaking.
- Outstanding organizational skills with demonstrated ability to plan and coordinate a variety of detailed outreach projects.
- Effectively manage staff and vendors in a team environment, and exhibit strong team building/participation skills.
Compensation: We offer a competitive salary and an excellent benefits package, including medical, dental, vision, life insurance and a retirement plan along with three weeks paid vacation, 12 holidays per year, and a flexible benefits plan.
We also offer an extremely congenial work environment and a casual dress code. We are located ½ block from the 19th Street BART station in downtown Oakland.
To Apply:
Please submit your cover letter explaining your interest in, and qualifications for, the position, your resume, and the names and phone numbers of three professional references. Please include "Campaign Manager" in the subject line of your e-mail. No phone calls please.