Executive Assistant/Intern

Old School is seeking an Executive Assistant/Intern to play a key role in the launch of our new education and digital media business.

Old School is the go-to source for inspiration and education on all things “Hands-On.” When someone thinks of getting back to the basics and wants to create or fix something herself (think: homemade chocolate liqueur, backyard chickens or building a bookshelf), she will visit Old School first for its mix of beautiful inspiration, clever entertainment and truly social learning.

Launched in early 2012, Old School taps into the booming “Hands-On” market segment, providing digital media and in-person learning to this rapidly growing audience. Highly curated digital content and in-person classes allow subscribers to connect with their inner drive to create in multiple ways:

• Motivation: A daily email, site, and mobile/tablet app inspire subscribers to explore new hands-on projects.
• Learning: Online Videos and How-to Guides, and in-person, on-demand local classes provide a forum for localized connection.
• Sharing: An online Barter Marketplace and robust social networking create a space to share and collaborate on an ongoing basis for a subscription fee.

This contractor position reports directly to the CEO.  While the position is a work-from-home role, weekly in-person meetings are expected, and preference will be given to candidates based in San Francisco. 

Responsibilities:

May include (but are not limited to):

• Personally assist the CEO and CLO (Chief Learning Officer) with relevant aspects of the startup business
• Research the Hands-On market (DIY, Foodie, Crafter, and Urban Homestead)
• Reach out to appropriate media venues to promote press about the company; assist PR contractor with pulling together materials to pitch stories
• Assist with seeding stories in social media outlets
• Work with the Marketing Manager to negotiate, implement and manage cost-per-acquisition marketing initiatives (ie: via ShareaSale) to promote efficient email subscriptions
• Beta test Old School product and provide feedback
• Evangelize Old School products and distribute marketing materials
• Fact check editorial when appropriate
• Research and find photos to accompany editorial
• Upload editorial and advertising creative into the Content Management System
• Respond to customer emails and requests, act as first point of contact for Old School to the public
• Assist with scheduling class offerings
• Interface with designer and marketing team, assisting them on projects
• Ad hoc projects as assigned by CEO and CLO

Qualifications:

• Self-starter who can work independently and efficiently
• Strong writing and communication skills
• Solid knowledge of either the DIY, Foodie, Crafter or Urban Homestead movements
• Strong MS Office skills
• Must own a smartphone and have familiarity with mobile apps
• Familiarity working with Google docs
• Marketing knowledge/experience a plus
• Digital media knowledge and startup experience a plus
• Strong desire to be in on the ground-floor of a startup business
• Ability to take an ever-shifting workload and responsibilities in stride
• College degree required, good attitude a must

Compensation:  Starting at $2,500/month for full-time work.  Note: this role expected to morph to salaried position with benefits and stock options in later 2012

Must have own laptop, with MS Word, Excel, PPT

Position Start Date: July 9, 2012
Deadline to Apply: June 28th

To Apply: 

Submissions without both a cover letter or resume will not be considered