Product Manager

Seventh Generation is on an aggressive growth trajectory and is embarking on a more ambitious product strategy. We have a strong team internally and have identified a wealth of outside innovation partners. However, there exists an inherent need to bolster our team with the newly formed role of Product Manager.

This new position will be responsible for leading and managing the elements of the marketing mix (strategy, product, promotion, etc) for assigned lines of our products. This work needs to be done in a way that meets the needs of the consumer and the customer and delivers the expected financial results to the company. A key responsibility will be to own and lead all projects for upgraded products and for new products within their line. 

PRIMARY RESPONSIBILITIES: 

• Development, management, and implementation of marketing strategies for product lines. 
• Development and management of budgets and P&Ls to support recommended plans. 
• Identification of with supporting diligence of new product and upgraded product opportunities. 
• Management of all approved new / upgraded product projects from Brief/P&L through Start Ship. 
• Development of objectives, forecasts, a supporting marketing plan, and selling tools for each new / upgraded product. 
• Monitor Yr 1 new/upgraded product performance (velocity in the marketplace vs expectations, quality vs standards, cr praise/complaints, etc) to learn and to adjust plans. 
• Analysis of SVG product performance utilizing internal and external data sources. 
• Analysis of competitive products, positioning, and promotion. 
• Recommendation for future qualitative and quantitative research. 
• Collaborate with Sales and Customer Marketing to identify account specific product needs and marketing programs. 

KNOWLEDGE AND SKILL REQUIREMENTS:

• Bachelor Degree in marketing or business management. MBA a positive. 
• 5-7 years of Consumer Products Marketing and Product Management experience 
• Strong product portfolio management with experience in leading a new product process 
• Command of an array of consumer marketing vehicles 
• Strong project management experience 
• Financial acumen as it relates to margin and pricing fundamentals 
• Ability to communicate with all levels of a company (internal/external) 
• Ability to influence people and functions 
• Passion for and ability to model behavior that is aligned with our mission, vision, values & operating principles 
• Ability to prioritize, manage multiple projects, and meet deadlines 
• Knowledge of consumer research techniques 
• Experience in a rapidly growing business a plus 
• Excellent proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint), Microsoft Project experience is a bonus 
• Periodic travel expected

TO APPLY:

Please email resume and cover letter. 

The job specifications cited in this Job Description are not to be interpreted to be a complete list of all the qualifications and performance expectations needed to perform this job adequately. Management can at its discretion add, drop or change at any time the duties, responsibilities and expectations of this job. 

This job description does not constitute an offer of employment, continuous employment or an employment contract.