Growth Marketing Fellowship

~ A solar array is installed in America every two minutes, driving energy savings to American families and allowing them to participate in the renewable energy revolution. ~

Still, nearly 80 percent of us can’t install rooftop solar—and there’s no single cause. Many look into installing solar on their homes, only to discover that they can't. Sometimes a tree is shading their home, or they have poor rooftop orientation or structural problems. Others have trouble paying upfront installation costs, or are renters or condo-owners. Some simply don’t have the right FICO score to participate in solar financing programs.

Solstice was founded on the belief that every household in the United States can be powered by affordable renewable energy. Community solar allows residents subscribe to a shared solar farm in their area and receive savings on their utility bill without any upfront cost or rooftop installation.

Community solar can address market obstacles and bring solar to every American. Solstice works to make enrolling in your local community solar farm as simple and straightforward as possible.

Position Overview

Do you want to be a brand visionary with your finger on the pulse of modern marketing strategies? Then your place is with our growing team at Solstice. From day one of the Growth Marketing Fellowship, you’ll be working with talented team members who thrive on innovating how the company presents to, interacts with, and expands the Solstice customer base.

This is a fast-paced, full-time, hands-on opportunity to flex your skills. If you’re on route to start a career in marketing, advertising, or public relations, there’s no better environment for your professional development than this.

Responsibilities

• Learn to communicate the Solstice mission across multiple acquisition channels. You will see what it takes to be a marketer at a top-performing team.
• Connect with our current and future customers though paid ads. You will see how we grow, nurture, and engage our community and make decisions about future channels - should we be on Snapchat?
• Analyze website data and create high performing landing pages.
• Conduct research on consumer insights and competitive brands.
• Work closely with the executive and marketing team to further research, define, and refine, customer preferences and engagement strategies.

Who You Are

• Highly competitive
• Decisive with a commitment to winning
• Eager to apply your marketing on a real-world scenario
• Excited to work in a fast growing startup
• Accountable and transparent

Qualifications

• A degree (or in-progress degree) in Marketing, Business, Statistics, Economics, or related fields.
• Experience in advertising, media, and communications.
• Familiarity with Adobe Suite (or equivalent)
• 40 hours a week to contribute to this program

As a Content Marketing Fellow You Will Gain

• Valuable experience in copywriting for a variety of ad formats
• A full understanding on direct response marketing, PPC trends, and best practices around data analysis
• Deep understanding of the solar and renewables energy space
• Hands on experience at a cleantech startup
• Knowledge from and personal interaction with the company's management team

Compensation: Stipend of $1,000/month (full-time)