Communications Director

WildAid Published: May 25, 2018
Job Type
Full-time
Categories
Communications / PR / Fundraising / Membership /

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Description

~ WildAid's mission is to end the illegal wildlife trade in our lifetimes by reducing demand in consuming countries and increasing public and political will in range states through public awareness campaigns and providing comprehensive marine protection. ~

The illegal wildlife trade is estimated to be worth over $20 billion per year and has drastically reduced many wildlife populations around the world. Every year, hundreds of millions of dollars are spent protecting animals in the wild, yet virtually nothing is spent on stemming the demand for wildlife parts and products.

WildAid is the only organization focused on reducing the demand for these products, with the simple message: when the buying stops, the killing can too. Established in 1999, WildAid has grown into the leading environmental communicator. Headquartered in San Francisco, WildAid’s work spans over 80 countries, with regional offices in mainland China, Hong Kong, Vietnam, Thailand, Taiwan, UK, Tanzania and Uganda.

With an unrivaled portfolio of celebrity ambassadors and global network of media partners, WildAid is able to deliver high-impact, culturally-sensitive multimedia campaigns, leveraging a $12 million budget to well over $290 million in pro-bono media support, and reaching hundreds of millions of people every week. Currently, WildAid reaches over 1 billion consumers across 35 different media platforms through partnerships with over 50 media outlets. To learn more about WildAid, please visit www.wildaid.org.

Position Overview

Reporting to the COO, the Communications Director (CD) will oversee WildAid’s non programmatic communications, public relations, and publications. This role is both strategic and hands-on; because WildAid’s mission revolves around harnessing the power of communication, the CD must have a vision for the communications strategy as well as be able to produce content.

The CD will be the chief architect of a comprehensive, high-impact non programmatic communications plan including specific, measurable targets as well as a timeline for implementation. The CD will then 2 lead the execution of the plan, working as an individual contributor to create content, and supervise graphic design. Managing outside media and production partners, the CD will ensure plan deliverables are met.

Responsibilities

Key Priorities:

  • Promote WildAid for maximum exposure in US and international media outlets. Manage and expand media relations.
  • Identify public relations opportunities for participation by the leadership team, including speaking engagements.
  • Work with the Social Media Director to develop and implement a plan to expand WildAid's new media presence with website, Facebook, Twitter, YouTube and other platforms.
  • Oversee all internally produced communications material. Manage the creation of compelling content for online, media, publications, press kits, fundraising materials, employee communications, annual reports, newsletters, and press releases. Oversee video short productions and other creative work.
  • Negotiate and manage pro bono creative services.
  • Steward the consistent high quality of the WildAid brand. Manage all outputs to ensure a consistent WildAid “voice” and to conform to brand guidelines.
  • Maintain and update WildAid website and foreign sites.
  • Working closely with the Development team, design and coordinate specific messaging for fundraising and development.
  • Manage volunteers and interns to assist on an as-needed basis.

Qualifications

Key Competencies & Ideal Profile:

  • We seek a dynamic, entrepreneurial self-starter who is experienced in developing effective multimedia brand communications. This individual will be inspired by the opportunity to play a pivotal role in WildAid’s efforts to end the illegal wildlife trade, and excited to create the communications vision, brand messaging, and media strategy for WildAid.
  • WildAid is a small, lean, and growing organization. All staff members must be comfortable in an entrepreneurial, start-up culture.
  • Strong project management skills and the ability to prioritize multiple, often competing demands is critical.
  • The successful candidate must be able to work very independently without a great deal of supervision. S/he must also have excellent interpersonal skills to influence and collaborate with staff, volunteers, and pro bono partners.
  • Familiarity with environmental advocacy and wildlife protection programs will be an asset.

Minimum Qualifications:

  • Bachelor’s degree The successful candidate should have a minimum of 5 years related work experience in a fastpaced, growth-oriented organization.
  • S/he should possess independence, excellent people skills, and personal qualities of integrity, credibility, and a commitment to the mission.
  • Must possess extensive new media experience and excellent writing and editing skills. Proven experience placing stories with top tier media and strong written and verbal communications skills are required.
  • Candidate should have a bachelor’s degree in journalist or a related discipline; an advanced degree is a plus.
  • S/he should be a highly organize multi-tasker with the ability to work independently and as part of a team.

To Apply

For immediate consideration, please click "Apply" below to email a cover letter and resume to Tom Stahl.

WildAid is an equal opportunity employer and all qualified candidates are encouraged to apply.

When you apply for this position, please say you saw this job on Green Dream Jobs!!

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