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03/16/2009 07:49 AM
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Disney Announces Zero-Waste Goal
SustainableBusiness.com News
The Walt Disney Company (NYSE: DIS) announced long-term goals for producing zero waste and zero net emissions from fuel use.
The company's environmental goals also include 3- to 5-year targets to reduce emissions, waste, electricity and fuel use, and its impact on water and ecosystems. This includes cutting carbon emissions from fuels by half by 2012.
By 2013 the company plans to cut solid waste to landfills by half and reduce electricity consumption by 10%--both based on 2006 baselines.
The goals are part of Disney's 2008 Corporate Responsibility Report, which details the company's approach to critical corporate responsibility issues ranging from charitable giving to nutrition and from online safety for kids to workplace diversity.
The report also includes
the company's first comprehensive greenhouse gas inventory.
Disney said the new goals and targets were formulated over the last two years by a council of senior executives from across the company, who were charged with developing and implementing sustainable strategies for Disney's impact on the environment.
The long-term environmental goals outlined in the report are:
- Zero waste
- Zero net direct greenhouse gas emissions from fuels
- Reduce indirect greenhouse gas emissions from electricity consumption
- Net positive impact on ecosystems
- Minimize water use
- Minimize product footprint
- Inform, empower and activate positive action for the environment
"We applaud Disney for its leadership in adopting these goals, especially at such a challenging time in the global economy," said Peter Seligmann, Chairman and CEO of Conservation International. "Disney's vision underscores the continued interest in the environment among people worldwide and the growing recognition that environmental leadership can help revitalize the economy." Conservation International provided advice to Disney on its new goals and targets.
The company's interactive multimedia report is available at the link below.
Website: http://www.disney.com/crreport
