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Western Regional Sales Manager

Hero Nutritional Products LLC

Santa Ana, CA

Farm/ Organics
Program Management
Sales & Marketing

Skill Level: Mid Level

Position Type: Full Time

~ Established in 1995, Hero Nutritionals is the leader in creating innovative and unique delivery systems in the natural products industry. ~

With the desire to improve the health and well-being of children, Hero was the first company to integrate vitamins and minerals into a gummy vitamin delivery system. Yummi Bears® became the #1 selling children's vitamin in the industry. Due to the overwhelming success of the Yummi Bears® line for children, Hero has since launched Slice of Life®, a full line of all natural gummy vitamins for adults. In more recent years Hero has also expanded dark chocolate vitamins and calcium supplements.

Our mission is to promote healthy living and nutrition that grows with your family; and our values are quality and innovation in a fun and supportive workplace.

Position Overview

We are seeking a highly motivated go getter, who has strong relationships with buyers in the health food channel and is eager to contribute to the growth of our company. 


  • Contribute to the development of Company's sales strategies to succeed
  • Research competitive sales strategies and recommend strategic plans to overcome any marketplace threats in assigned geographic area(s)
  • Develop and track all sales initiatives for existing and new product lines in sales channels under Sales Manager's responsibility, including Health, Food/Drug/Mass, or both
  • Assume accountability for all sales channels within geographical area of responsibility, or for one or more sales channels as assigned by the CEO
  • Manage distributors and agents, including but not limited to individuals and consortiums
  • Provide input to Marketing for packaging, as requested, for all products, including re-designs, based on knowledge of customers
  • Provide CEO, Marketing Manager and other departments with sales reports as needed
  • Recommend new sales and marketing opportunities for Company's products, including but not limited to private label and international accounts
  • In conjunction with Marketing, meet all timelines on product launches and ongoing sales initiatives
  • Maintain Company's sales policies and objectives 
  • Develop and manage to specific expense budgets for each initiative within region assigned 


  • 4-7 years experience in nutritional, dietary supplement, pharmaceutical or related industry
  • Strong relationships with buyers in the health food channel, such as Whole Foods, Sprouts, Vitamin Shoppe
  • Bachelor's degree preferred, or equivalent experience
  • Strong leadership and interpersonal skills
  • High energy, proven initiative to recommend and implement improvements
  • Strong familiarity with current industry-specific competitive strategies and best practices 

Requisite Skills and Knowledge:

  • Will require business travel via own automobile or commercial carrier
  • Intermediate skills in Microsoft Word, Excel, PowerPoint, Outlook, Internet for research, and other software programs as needed to carry out responsibilities of position
  • Exceptional communication and negotiation skills, to establish effective relationships with vendors, suppliers and outsourced functions Proven ability to work under pressure of long and short deadlines, changes in direction, with ability to remain calm and even tempered, act as facilitator to resolve conflicts
  • Ability to conduct training sessions and make professional presentations to internal and external audiences

Compensation: Competitive salary and benefits package!

To Apply

Please click below: "Apply Now Online!" to email your cover letter and resume. 

When you apply for this position, please say you saw this job on Green Dream Jobs!!

Contact Information:

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